Crowvus is a small company, and there is no legal requirement for us to produce an annual report. That aside, it's both beneficial and gratifying to recap the year and revisit our aims and goals. It's gratifying because you can celebrate the parts that you got right through the year. And it is so important to take a step back and look at your achievements. In 2025, we sold a record number of books, built the newsletter to a surprising number of subscribers (if you'd like to subscribe to our monthly newsletter, then head over here !) and we had a phenomenal number of entries for the Crowvus Ghost Story Competition. Wow! What a year 2025 turned out to be! It's beneficial because it helps you gain an understanding of the business. Because of the records I insisted on keeping through the year, I now know the percentage of our readers who shop at Amazon, and percentage who prefer paperbacks to ebooks, and the country where we sell the most books. All of this information we...
Saturday 2nd November 2019 – Characters: Part
One – Appearance
This is a tricky one!
To make your characters entirely believable, your reader wants to see
beyond the physical exterior. But, all
the same, you as the writer need to consider what your characters look
like. It can be slightly awkward when a
character’s hair colour suddenly changes, or they mysteriously grow a foot
taller in two weeks.
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| Photo by Tayla Walsh, Pexels |
Not many of us notice the colour of someone’s eyes the first
time we meet them. Instead, we usually
see their face as a whole and associate a certain emotion with them. People might have strict, pointy features,
or perhaps a sullen frown or laughing eyes. These descriptions are a lot closer to what
we experience when we meet someone, a sense you want your readers to have. They don’t want to imagine they're looking at a
photograph, they want to encounter your characters as an equal.
There are, of course, obvious exceptions to this. In some genres, the colour of someone’s eyes
may be significant. If you have a family
of characters, you might want to highlight a physical feature which make them
all look alike (for example, we have a “Temperton nose” in our family, which is
a very distinct shape).
So, here are a few things to think about:
- Know how tall your characters are. You don’t have to announce their height to the reader, but perhaps they are so tall they have to duck under lintels, or they’re short enough to fit under a table. Also – and this is a biggie! – know how tall they are compared to your other characters.
- What do they wear? You can tell a lot about a character based on their clothes and their jewellery. Do they have a wedding ring? Do they wear a suit? Do they have a logo on their t-shirt?
- Faces are animate objects. When one part of them moves, other features tend to take the strain. Example: when you frown, your forehead creases. So, you don’t have to constantly be writing about the shape of someone’s mouth, you can vary the way of detailing expression.
- Think of something your character is like. If someone is well-built, they might be as wide as an ox, or if they are light on their feet, they could be as graceful as a swan. There are hundreds of animals you can personify, and instantly your reader sees an added dimension to the character.
- All these things being said, think carefully about clichés in descriptions. Sometimes, clichés are so well used because they work, sometimes they just help lazy writing!
Virginia Crow
www.crowvus.com

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